Company

The system making the decision should not be the only system measuring it.

Our founding principle

Compliance decisions are made by analysts, outsourced teams, identity vendors and AI agents. YSSEM is being built to independently measure decision quality and hand stakeholders a complete audit trail.

The original decision

Analyst.
Outsourced team.
AI agent.

One completed case.
An independent review

Your policy.
An independent re-check.

Finding + supporting evidence
Flagged for human review.

Founders

Who is building YSSEM.

  • Ananya P Lahiri

    Ananya P Lahiri

    Founder

    • Trained and deployed the biometric (face verification, anti-spoofing) and device-fraud machine learning models used by tens of millions of users a year: the technology behind the identity-QA module.
    • Delivered JPMorgan’s first model-driven market-risk regulatory-capital application for the UK FCA and PRA jurisdiction.
    • Previously at Onfido, JPMorgan Chase and Barclays.
  • Simon Smith

    Simon Smith

    Co-founder and Chief Operating Officer

    • Serial entrepreneur and go-to-market specialist: takes early-stage ventures from customer discovery and market validation through positioning, launch, customers and revenue.
    • Built and commercialised technology-led ventures across healthcare, education, construction and property.
    • At YSSEM: the commercial and operational path from the prototype to the first partner deployments.

The product

Where the product stands.

Running

A working prototype. A KYC and CDD quality assurance scorecard is running, and an AI-assisted review pipeline operates on a synthetic CDD case set.

In build

Synthetic case testing: synthetic CDD, AML and identity-fraud cases injected into live queues to test analysts, AI agents and identity stacks continuously.

Optional module

Identity and device re-verification: independent re-scoring of face verification, liveness and passive device signals on sampled cases.

Next step

Start with how QA runs in your firm.

Every conversation opens with your QA process. Ananya and Simon read every submission.