Company
The system making the decision should not be the only system measuring it.
Compliance decisions are made by analysts, outsourced teams, identity vendors and AI agents. YSSEM is being built to independently measure decision quality and hand stakeholders a complete audit trail.
Analyst.
Outsourced team.
AI agent.
Your policy.
An independent re-check.
Founders
Who is building YSSEM.

- Trained and deployed the biometric (face verification, anti-spoofing) and device-fraud machine learning models used by tens of millions of users a year: the technology behind the identity-QA module.
- Delivered JPMorgan’s first model-driven market-risk regulatory-capital application for the UK FCA and PRA jurisdiction.
- Previously at Onfido, JPMorgan Chase and Barclays.

- Serial entrepreneur and go-to-market specialist: takes early-stage ventures from customer discovery and market validation through positioning, launch, customers and revenue.
- Built and commercialised technology-led ventures across healthcare, education, construction and property.
- At YSSEM: the commercial and operational path from the prototype to the first partner deployments.
The product
Where the product stands.
- Running
A working prototype. A KYC and CDD quality assurance scorecard is running, and an AI-assisted review pipeline operates on a synthetic CDD case set.
- In build
Synthetic case testing: synthetic CDD, AML and identity-fraud cases injected into live queues to test analysts, AI agents and identity stacks continuously.
- Optional module
Identity and device re-verification: independent re-scoring of face verification, liveness and passive device signals on sampled cases.
Next step
Start with how QA runs in your firm.
Every conversation opens with your QA process. Ananya and Simon read every submission.